Johnny Whitman
Senior Art Director and Digital Designer
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Xbox Campaign Videos

Spreading Xbox love—and promotions—across social media

As the lead art director, I concept and storyboard each placement and work alongside motion designers, marketing teams, Xbox Brand, and game publishers in creating compelling, cinematic videos that rally gamers for the latest deals Xbox has to offer.

 For each campaign, we craft a cinematic version for Facebook and YouTube and shorter, more targeted edits optimized for paid or boosted placements

For each campaign, we craft a cinematic version for Facebook and YouTube and shorter, more targeted edits optimized for paid or boosted placements

 We fire up gamers from around the world through global versions in English, French and German

We fire up gamers from around the world through global versions in English, French and German

 Constantly iterating, we work closely with our social and paid media teams in extending our reach and message to the right gamers at the right time

Constantly iterating, we work closely with our social and paid media teams in extending our reach and message to the right gamers at the right time